Small studio, big ideas.

Paul Ducco is a graphic designer and creative in Melbourne, Australia. Specialising in logo/identity design and broadcast motion graphics & animation

Multidisciplinary design and creative strategy for

tactile, printed communication material and signage
time-based motion graphics
animation
engaging interactive media and websites
Post Production
Graphic Design
Product Design and
Packaging
Signage and Wayfinding
New Media

Paul Ducco is an award winning graphic designer practicing in Melbourne Australia, with a focus on great ideas - without the overhead of working with a large (often impersonal) design studio. Working directly with clients and teams who are passionate about what they do and clear about what they want to say always results in being able to offer creative input on how best to communicate. It's not just about making a nice looking poster, website or brouchure. It's about creative business communication, strategy and ideas. Valuing innovation in business is what allows companies, products and people to succeed, I want to work with those people.

While the design studio is currently in its early stages, taking the set up slowly, being able to give projects and client relationships the design and creative attention they deserve.

Paul Ducco, is a multidisciplinary designer and creative partner in Melbourne, Australia.

Graphic Design Melbourne

Successful communication starts with a good idea. As a multidisciplinary designer/studio the focus is on devloping creative communication and experiences for brands, products and messages across a range of delivery mediums including; time-based (motion graphics & animation,) brand and identity (logo design,) product design and visualisation, tactile media and objects, wayfinding and signage design, and interactive media (web design and interactive experiences.)

Creating meaningful design and communication for a range of clients and industries, both locally and internationally. When it comes to design, I do lots of different things ... at any given time I'm more than likely working on a number of creative design projects for television (broadcast motion graphics design & animation), creative GRAPHIC DESIGN (graphic design), identity creation (logo design), creative user experience design and multimedia design, brand design and a lot of other stuff to keep things interesting. I love learning new things.
Good visual design - regardless of medium - makes a world of difference. Presenting a social ideal, helping a business communicate with clients, motivating people to support an organization, or allowing people to find their way around - good design establishes a meaningful connection.

Communication Design

Communicating your business' brand, image, role and message - in an engaging way - is cruical to connecting with your audience/consumers.
People respond to good ideas.

Creative Partnership

As a creative and a designer I love learning and discovering new things, details, places, people, facts, figures, puzzles, colours, everything about the world.
Taking the time to understand what makes your business, product and market tick, allows us th eknowledge to properly explore the visual possibilities unique to your business. If it's important to your business it's important to us.

Seeing the big picture -

Graphic Design

- creative graphic design and visual solutions for print based media, magazines, stationery, letterheads, business cards, logos, annual reports, financial reports, corporate literature and presentation collateral.

Logo Designe

- award winning identity design across a diverse range of projects including corporate identity design, logo design, brand design and development.

Animation/Motion Graphics

- offering creative graphic design for time and screen based media, including animation, television graphics, motion graphics, broadcast titles animations and post production.

Multimedia Design

- creative multimedia design for interactive and screen based media, ecommerce solutions, customised Content Managements Systems (CMS), online and offline interactive experiences, DVD production, DVD design, creative interaction. Interactive Design experiences focussing on usability, intuitive interaction and rewarding entertainment.

Graphic Design, Melbourne, Australia, GRAPHIC DESIGN, motion graphics, broadcast animation, logo design, branding, corporate identity, design, international, studio, Melbourne, Sydney, Brisbane, Adelaide, Perth, Victoria

INFO

NEWS

19 January, 2009 - Design Change
I've just taken the Design Can Change pledge - a simple framework for bringing sustainable practice/s to creative design. There’s nothing particularly strict about the effort, it’s really just a set of guidelines that gets the ball rolling toward being more aware and able to offer a sustainable design practice.
It’s just a different way of looking at the projects we work together on. Sustainable thinking doesn’t mean we need to stop creating interesting and entertaining work. It's about working smarter and thinking about each projects impact - and our own - more carefully. Being more targeted in our efforts and focussing on your goals more expressly. We have to think strategically instead of traditionally.
Sustainable materials are often comparable in costs to traditional materials. The effort is about limiting unnecessary waste, not making more of something that would increase costs.
Design Can Change is a non-commercial initiative aimed at bringing together the design community and making system-wide change to how our work affects the planet.

6 January, 2009 - Future of online video content
Alex Castro (the CEO and Co-founder of Delve Networks video platform) makes some interesting predictions, over at Mashable, about what 2009 will hold, and where we're headed with online video content. Some are essentially already happening so should roll out sooner rather than later. We've sure come a long way since the initial YouTube days. Exciting times. If you'd like to have a chat about online video content, online content channels and engaging your customers visually ... why not touch base?.

16 December, 2008 - Melbourne Jazz Festival
Got word of an exciting new project I get to work on ... the Melbourne International Jazz Festival 2009. Design/Production will kick off early next year.
Program details will be confirmed, and tickets on sale in early Febrary. Check out the site for more details as they come to hand.

3 November, 2008 - The NEW media
Friend and colleague, Paul Baiguerra - an internet marketing and new media usage consultant - has a great blog with some excellent commentaries on where new media has come from, where it's at, and of course where it's potentially headed. Check it out here. It's definitely one to stay tuned to, especially if you market a business online ... and if you don't, um ... what are you waiting for? Paul has a seminar coming up on the 5th of November, contact him for details.

31 October, 2008 - Aquafruzzl
Just got word on some new projects on the go for Aquafruzzl Films - which I shouldn't and won't mentiuon just yet. So a massive congratulations to the crew. Chek out the Aquafruzzl site and stay-tuned for the no-doubt exciting updates. Keep it local!

21 October, 2008 - Bicycle Film Festival Melbourne
I'm such a lucky guy ... once again I've been lucky enough to work alongside some really great people. This time around it's been with the Bicycle Film Festival crew - co-ordinated by Ambiguous Horse. We've just launched the Melbourne leg of the festival for 2008. On its eighth annual trail through international cities, the Bicycle Film Festival will be rolling into Melbourne and pulling its second round of stunts from Wednesday 19th til Sunday 23rd of November. From slick fixed gear gods to spokey-doke adorners, the Bicycle Film Festival (BFF) brings together Melbourne's diverse range of bike riders to celebrate man's beloved mechanical companion. The festival will screen an array of international and local films, and continue its promotion of the bicycle through a side-program of art, music, and fashion festivities. Set in CBD venues all within a bunny-hop of each other, this year's festival is certain to see the city blossoming with bicycle love. For more information go to www.bicyclefilmfestival.com.au

29 September, 2008 - Melbourne Fringe and Signs of Life
I had the pleasure of working with Ryan Howard recently on a cover image and design for his self-funded short film, Signs of Life - which will be shown as part of the Electric Shorts program at this year's Fringe Festival. Electric Shorts is a selection of films from all over Oz that have been entirely self-funded - an amazing feat, so congarts to all the Directors ... and see you there.

14 July, 2008 - Melbourne Bicycle Film Festival
Sarah MacArthur, Yongho Moon and I continue to design a develop the exciting satellite project concept for the Melbourne Bicycle Film Festival 2008. Depending on funding etc, we should have this confirmed int he next few weeks, stay tuned.

19 August, 2008 - Warburton Film Festival
I have begun working with the Yarra Ranges Film Society on preparations, branding and indentity for this years Warburton Film Festival. Part of the program is the Show Us Your ShortsStudent film competition. Stay tuned.

22 June, 2008 - Melbourne International Animation Festival
I was lucky enough to snap up two mini passes to the Melbourne International Animation Festival(MIAF) which was held at the Australian Centre for the Moving Image(ACMI) in Melbourne from the 16th-22nd June. Without much time to get along to screenings throughout the week, I decided the Sunday night was the way to go. The Sunday 'wrap-up' night comprised the "Best of the festival" selections which means I got to see the better of the no doubt excellent selection. It was great to see a packed cinema ... the festival could only 3 years ago fill half to 3 quarters of one the acmi cinemas, they're now screening films in 2 cinemas over 6 days! So a massive congrats to the festival organisers.
Madame Tutli Putli was simply stunning, the fluidity of the animation and motion, the excellent techinical execution (the use of 'real' eyes), the lighting and detail of the characters and set design, and the quirks of the story line were all brilliant. I have to admit I was a little disappointed with the resolve of the 20 minute film, but the journey there was entertaining. All up ... another year of great inspiration, admiration and animation BAM! Make a chance to get along to the festival in future years. Here's hoping the festival continues to flourish.